Wednesday, 25 March 2015

Mayweather vs. Pacquaio -- TECATE KO'S CORONA ... Buys Beer Rights for $5.6 Million!

There was a civil war in Mexico surrounding the Mayweather vs. Pacquaio fight -- TECATE VERSUS CORONA -- but now ... one beer has finally obtained the rights to be the official cerveza of the fight!
Here's the tale of the tape ... Tecate has been a long-time sponsor of Pacquaio -- while Corona has often backed Mayweather. 
According to promoter Bob Arum, both companies were dead set on buying the rights ... which led to a good old fashioned BIDDING WAR!!
But when it comes to beer sponsors, there can only be uno ... and according to Arum, the winner was TECATE ... which bid $5.6 MILLION!!!!
"We've never seen anything like that on a beer sponsor," Arum told ESPN ... "Both companies were after it. It's a huge number."
Arum says Tecate's bid was $400k higher than Corona. 
Hey, life can't always be a beach.  

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